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From TR magazine Articles

New

New Year, New Products!

Although no one plans for a loss, many of the retailers catering to the tactical market do, or should, “plan”...
Howa

Selling Precision Rifle Upgrade Solutions: Featuring the Tikka T3x CTR

Great guns are made even better with some upgrades from MDT.
Shot

New Manufacturers to Know: Meet Them at SHOT

You might not have heard of these new companies yet, but they’re all worth a serious look.
Shot

SHOT 2025: New Products, Trends and Tips

Headed to Vegas for the SHOT Show? Here’s what you need to know and what to look for.
Ammo

Installing a Precision Buttstock on an AR

Customers who want to shoot longer ranges with their AR — or just increase the comfort level — will appreciate this simple upgrade.
Woot woot

Top Tactical Accessories to Benefit Your Bottom Line

It’s not just all about guns. You can make major profits on selling the small stuff if you do it right.
DSC 9356

Reviewed: Viktos

Viktos aims to offer range gear that combines function and style. We gave it a spin to see how their rangewear delivers.
Knives2

Be Sharp When Selling Knives

If you have an outdoor retail store that isn’t selling outdoor and everyday carry-related knives, you’re missing out on a huge opportunity to help your customers and make more money.
Estate gems like these custom very rare and valuable Walther GSP competitive target pistols can deliver unique statement pieces in retail

Customers Cashing Out

Here’s how to manage estate firearms sales — it’s not the same as buying a single used gun in-store.
Popeye

Focus on FABs to Increase Sales

Features and benefits sell products — the trick is, you have to communicate them properly.
I Stock 1190351156

One-on-One Meetings With Employees Matter More Than You Know

Meeting with employees individually fosters accountability and shows appreciation.
I Stock 2054524126

HOW TO MAKE YOUR FIREARM BUSINESS RELEVANT

These engagement strategies will help your business stay ahead in the dynamic firearm industry landscape.
Mold

What Is Metal Injection Molding?

Have you heard of this alternative to 3D printing? In the last issue we discussed additive manufacturing or, as it is commonly known, 3D printing, and its impact on the firearms industry. This time, we’ll take a look at Metal Injection Molding — MIM, as it’s known in the industry.