You can uncover holes in your processes or service by approaching your business from the customer’s point of view.

Team Awareness Kit (TAK) is in use across government and military institutions, but it will soon be coming to the public for widespread use. Are you ready?

When repeat customers are looking for a way to transport all of that top-shelf tactical gear you’ve sold them over the years, be sure to have a good assortment of grab-and-go solutions on hand.

Could Mossberg’s new 940 JM Pro be the ideal defensive shotgun?

Precision rifle chassis are in high demand, and Modular Driven Technologies is leading the pack in a variety of price points.

Installing a red-dot sight on an AR is so simple that even new gun owners can do it themselves — but maybe don’t know that or won’t want to attempt it. You can do it for them for a tidy, quick profit.

A sturdy gun belt makes any holster more secure. Here are some options that will help your customers find what works for their rig.

If you don’t currently sell short barreled rifles, here’s what you need to know about how the process works.

Help your customers avoid that drawer-full-of-lousy-holsters mess that so many shooters have at home by guiding them to the right holster the first time.

In a blistering hot firearms market, Taurus just dropped something new: The GX4 concealed carry 9mm.