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What the ATF’s New NFA Enforcement Shift Means for Retailers

Ammunition Depot CEO Dan Wolgin explains how the ATF’s new enforcement stance could reshape suppressor sales, state-law compliance, and the future of NFA transfers for retailers.
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How to Make Your Gun Store Stand Out

Stop being just another gun store by learning how to analyze your competition, sharpen your strengths, and create a shop customers remember.
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How to Prevent Theft in Your Gun Store

Learn practical theft prevention strategies for gun stores, from smarter layouts and surveillance to staff training and secure displays.
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Are You Selling the Right Ammo for Your Customers?

Before you stock another box of ammo, make sure you understand the legal complexities, compliance resources, and expert guidance that can keep your business protected.
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3 Marketing Obstacles Holding Back Firearm Businesses

Most firearm businesses aren’t failing because of compliance or competition — they’re failing because they’re not tracking, measuring, and marketing like direct response pros.
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How to Spot AI-Generated Writing

Learn the common tells of AI-generated writing, from neutral tone to the overused em dash, so you can better spot machine-written content.
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How to Sell More Firearm Cases

Firearm cases are more than an accessory — they’re a high-margin, high-attachment category that can boost sales, serve customers, and build loyalty.
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Premium Knives Are the Real Gateway to Growth

EDC is just the gateway — premium knives are the upgrade, and retailers who stock better blades can capture bigger margins and more loyal buyers.
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Why Hiring People Who Think Differently Makes Your Business Stronger

Employees who challenge your thinking may be the key to better problem-solving, stronger teamwork, and a more innovative business.
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How to Diversify Risk In Your Tactical Business

Learn how diversifying revenue, business units, and supply chains can help your tactical business reduce risk and stay resilient when conditions change.
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The Best Time to Run Store Promotions

From Black Friday to overlooked seasonal windows, this article shows how better timing can make your store promotions stand out and drive more sales.
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The New Old Guard in the Firearms Industry

We’re witnessing a transition as the elder millennials ascend to leadership roles. What does this mean for the industry, management, and this generation itself as Boomers and Gen Xers start to move out and a new generation takes over?
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Growing From Negative Feedback

Learn how to receive, give and accept criticism.
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Free Retail Inventory Management Tools

If you’re still doing inventory manually on a spreadsheet, it’s time to upgrade to helpful software — and it doesn’t have to cost a lot.
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Is the Media Purposefully Underreporting How Many Americans Own Modern Sporting Rifles?

We know the AR-15 is the most popular rifle in America, but can we trust the “data” coming from mainstream media?
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How to Set Proper Retail Prices

How can you tell if you’re pricing appropriately?
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The Evolution of the Tactical Consumer

The tactical consumer has evolved — has your store kept up?
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How to Hire the Right Person at the Right Time

Take these lessons from a family-run business about how not to screw up your next hire.