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SB Tactical SBA4

SBA4 Adjustable Pistol Stabilizing Brace Now Available

Based on the popular SBM4 brace design, the SBA4 from SB Tactical is a 5-position adjustable brace for AR pistols.
Operation Secure Store

Gun Manufacturers, ATF Joint Initiatives Pay Dividends, But Critical Gains Are Rarely Reported

While gun manufacturers are rarely cited for their work to promote gun safety, they're advancing important initiatives with the Bureau of Alcohol, Tobacco, Firearms and Explosives (ATF) to keep firearms out of the wrong hands.
RED CARPET indoor gun range Michael Faw photo 300x206

How to Reward Customers and Get Them Back

Your regular customers are your bread and butter, so show your appreciation to keep them coming back.
I Stock 922649082

Creating a Business Website That Converts Potential Leads to Actual Customers

Keep these fundamentals in mind to ensure your website is luring potential customers in rather than driving them away.
Gun money image

UPDATED (April 29): A Cheat Sheet to the NRA’s Recent Lawsuit, Reported Turmoil

News reports of in-fighting and a lawsuit filed by the NRA against its longtime PR agency culminate at the 2019 NRA Annual Meetings and Exhibits, April 26 through April 29 in Indianapolis.
Kestrel unit with Hornady trajectory tech

New Gear: Kestrel 5700 Ballistics Weather Meter with Hornady 4DOF

Kestrel Ballistics has partnered with Hornady to launch the Kestrel 5700 Ballistics Weather Meter with Hornady 4DOF, an onsite environmental measurement tool with precise Hornady 4DOF trajectory solutions.
CZ USA Supreme Field bespoke shotgun

SHOT Show Breakfast Spurred CZ-USA Investment, Expansion Into Arkansas

Eggs and coffee? Bacon and biscuits? Who knows what was on the menu, but a breakfast at the SHOT Show in Las Vegas spurred Czech firearms-maker CZ-USA to invest $90 million in a new facility in Arkansas.
Bow shop salesman showing new bow 190423 105345

Find the Right Price Point by Learning to Read Your Customers Spending Habits

When setting price points, understanding a community's unique spending habits can be more helpful than evaluating average household incomes or the vibrancy of a local economy.
Shooting Steel

Make More Money by Selling the Safety of Steel

While knowing the inside scoop about steel targets can help you sell more of them, the real importance of a steel education is safety.