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AR 15 300 copy 190104 102312 22324800fce26a819a1e10ad9771752c

Get your finger on the pulse of the shooting sports industry

Retailers can learn to make customers' hearts skip a beat in 2018. Improve sales — and profits — by understanding what worked in 2017.

Bitcoin photo i Stock 190104 102310 22324800fce26a819a1e10ad9771752c

For retailers, the coming attraction may be a cashless world

Love it or hate it — cash is playing far less of a role in society, shooting sports retailers and businesses.

Just like the big brother the 223 has the same size and feel 190104 102133 22324800fce26a819a1e10ad9771752c

Reviewed: Ruger Precision Rifle .223/5.56

The Ruger Precision Rifle has taken off in sales. We got our hands on the RPR .223 model and put it to the test.

Just like the big brother the 223 has the same size and feel 190104 102133

Reviewed: Ruger Precision Rifle .223/5.56

The Ruger Precision Rifle has taken off in sales. We got our hands on the RPR .223 model and put it to the test.

Rise Armament 1121 XR in 6 5 Creedmoor 190104 102253 630209a8129d64644d9f3fa32254607a

RISE Armament introduces new 1121XR Rifle in 6.5 Creedmoor

RISE Armament, a premier manufacturer and supplier of AR firearms and components, introduces the new 1121XR precision rifle in 6.5 Creedmoor.

Firefield gun cleaning accessories 190104 102250 630209a8129d64644d9f3fa32254607a

Firefield AR Cleaning Kits: Everything shooters need for a spotless rifle

Firefield AR Cleaning Kits come with all the products needed to keep your AR in top-notch shape, leaving you with no excuse for a dirty firearm.

Guardian Long Range Competition 190104 102249 630209a8129d64644d9f3fa32254607a

McMillan prepares for West Coast Guardian Long Range Competition

McMillan Fiberglass Stocks will host the first West Coast Guardian Long Range Competition match in Arizona at The Big Sandy Range.

CMMG Mk W ANVIL XLR2 quarter 190104 102246 630209a8129d64644d9f3fa32254607a

CMMG's newest ANVIL: MkW XLR2 in 6.5 Grendel

CMMG has announced the release of its all-new MkW ANVIL XLR2 chambered in 6.5 Grendel, a versatile rile for hunting and target shooting.

Tr300 BLK 190104 101150 630209a8129d64644d9f3fa32254607a

Why Is The 300 Blackout So Awesome?

From its humble origins in the U.S. military, the 300 Blackout cartridge has swelled in popularity as more customers recognize its versatility and punch.

Tr300 BLK 190104 101150

Why Is The 300 Blackout So Awesome?

From its humble origins in the U.S. military, the 300 Blackout cartridge has swelled in popularity as more customers recognize its versatility and punch.