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In the latest shooting sports industry news, High Speed Gear has a new partner and Walther now offers its PPQ M2 in coyote tan.

Planning and having the perfect in-store event can help lure new customers through the threshold, entice current customers to return and increase sales while dramatically raising awareness of your store in the community and surrounding region. Events can bring benefits and profits. Are you ready to hold an over-the-top event?

One of the more nerve-wracking aspects of taxes for many shooting sports equipment business owners and managers continues to be the possibility of being audited. Here are strategies to avoid being caught in the crosshairs.

Take a look at the best reloading products your customers will want to see this season.

Dennis Veilleux, Colt president and CEO, explains Colt will exit the consumer MSR market to focus on military and law enforcement contracts, as well as expanding its lineup of 1911s and revolvers.

The 34th annual National Gun Rights Policy Conference in Phoenix has a wide range of issues to present, from local to national along with those involving 2020 presidental candidates.

Industry veteran Anthony Acitelli has been appointed president and chief executive officer for Fiocchi of America.

In the latest shooting sports industry news, Sig Sauer has partnered with Flir for its night vision operator course and High Speed Gear announces its "Battle of the Belts" winners.

A report for the National Shooting Sports Foundation shows that approximately 38 percent of all U.S. firearm owners shot at an indoor shooting range at least once in the past year, among other new findings.