Are your customers running into problems as they’re getting set up to shoot long-range precision? Here are a few trouble spots to guide them through.

Data is hard to nail down, but these nine cartridges are classics and have been selling out for decades or, in some cases, more than a century.

The 2020 Caliber Awards finalists and Appreciation Award nominees have been selected by the National Association of Sporting Goods Wholesalers.

Getting to know your customers on a case-by-case basis will help them transport their bows and firearms safely.

Introduce your customers to a once-ignored cartridge clan that’s now hailed by hunters.

The new bolt-action Sig Sauer Cross rifle has begun shipping, just in time for hunting season and autumn precision matches.

Watch how a McMillan fiberglass stock is built from reception of the order to fulfillment with more than eight hours of hands-on custom work.

Adding to its selection of high-performance rifle stocks, Woox’s Furiosa is a high-tech hybrid rifle chassis that combines wood sections over a super rigid aluminum sub-chassis.

Dispelling common myths about ballistic coefficients will help you serve your customers better.

Owners of AR-15 platform rifles can now convert to the powerhouse .300 Ham’R chambering by simply switching barrels thanks to Shaw Custom Barrels.