Kevin Reese Articles

Ammo is (mostly) back on shelves. Now that you can get almost anything again, what should you be stocking?

Customers are carrying more gear than ever to the range, and they need an organized and effective way to haul it all.

Stock your shelves with these 10 ammo options your tactical customers will be clamoring for.

Gun cleaning and maintenance items can be a steady source of sales if you’re stocking the right supplies.

The AR-15’s modularity makes it an ideal choice for aftermarket upgrades.

The AR-15’s modularity makes it an ideal choice for aftermarket upgrades.

Handguns are still practically selling themselves — but these nine models are sure to stand out on your shelves.

Kimber's Advanced Tactical SOC II offers quite a retailer bang for the precision shooter’s bucks.

Here’s a crash course in tactical precision optics. Buckle up!

Focus on precision rifle shooting to increase sales at your tactical business.

Riflescopes sell, but quality and price point can vary widely. Check out these nine options you can show your customers.

Night-vision and thermal optics are readily available for the general public, but they can still be costly. Your customers deserve the opportunity to make educated buying decisions. You’re in the perfect position to help.