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Gun Sales: Why Your Social Media Efforts Now Will Reap Future Benefits

Guns are practically selling themselves right now — but that doesn't mean you should stop marketing on social media.

October 30, 2020

Ruger Sales

Ruger Earnings Surge in Third Quarter

Ruger's earnings for the 2020 third quarter were $1.39 per share based on net sales of $145.7 million, compared to net sales of $95 million and earnings of 27 cents per share in 2019.

October 29, 2020

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Exhibitors Are All In for SHOT Show 2021

The annual SHOT Show is an opportunity like nothing else in the shooting sports industry.

October 29, 2020

SHOT Show crowd

Exhibitors Are All In for SHOT Show 2021

The annual SHOT Show is an opportunity like nothing else in the shooting sports industry.

October 29, 2020

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Shooting Sports News: Primary Arms Promotes Johnson; Sellmark Supports Charities

In the latest shooting sports news, Primary Arms has promoted Jasmine Johnson and Sellmark is supporting two charities.

October 28, 2020

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Shooting Sports News: Primary Arms Promotes Johnson; Sellmark Supports Charities

In the latest shooting sports news, Primary Arms has promoted Jasmine Johnson and Sellmark is supporting two charities.

October 28, 2020

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Kimber Moves Corporate Headquarters to Alabama

Kimber has relocated its corporate headquarters to Troy, Alabama.

October 26, 2020

Camp Co SW Tritium Watch final

CampCo Smith & Wesson M&P Gray Tritium H3 Watch

Dependable, ergonomic and versatile, the Smith & Wesson M&P watch is a great timepiece choice for fearless quick-thinkers who shoot from the hip.

October 26, 2020

Sightmark Mini Shot A Spec reflex sight handguns rifles

Sightmark Mini Shot A-Spec Reflex Sight

Sightmark introduces the 2 MOA Mini Shot A-Spec, a compact reflex sight for pistols, shotguns, AR-15s and other sporting rifles.

October 26, 2020

Ammunition variety handgun photo by Clemons

NSSF Hosting FAET Webinar

NSSF is hosting a webinar for firearm and ammunition manufacturers and importers, with a focus on the federal excise tax requirements.

October 23, 2020