3 Reasons Why Business Cards, Brochures and Signage Still Matter

It feels like everything is digital these days, but don't overlook the power of physically handing someone a card or a brochure.

3 Reasons Why Business Cards, Brochures and Signage Still Matter

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Years ago, as computer and Internet use expanded exponentially, experts foretold the demise and extinction of paper. And while some portions of some of our modern society have indeed gone paperless, it seems the strong and consistent push into digital has actually in some ways underscored the importance and usefulness of paper. This has been borne out in marketing, too. In fact, the hyperspeed era of digital marketing we live in — where everything seems to be online or at least...

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