As the saying goes, a rising tide lifts all boats. With rifles flying off dealer shelves these days, the optics market is experiencing unprecedented demand right along with it. All the new gun owners we’ve added to our ranks in the past two years are starting to figure out that maybe the bargain scope they put on their new rifle isn’t cutting it, and they’re looking to upgrade. Top-shelf manufacturers are seeing the benefit of that, and Zeiss is no exception.
We sat...