Local Advertising Still Has Value for Your Firearms Business

In the days of SEO and social media, you can still benefit from hyper-local marketing that has been used for generations.

Local Advertising Still Has Value for Your Firearms Business

istock photo

Way back when, I had a summer job selling newspaper advertising over the phone. I think we had push-button phones on our desks, so at least I wasn’t wearing out my index finger using a rotary dial. For any of you under 40 years old, early telephones had a round disk with holes for each number and you had to spin … oh, forget about it. It was the Stone Age, and this is information you don’t need to know. 

Anyway, my ad sales job went like this: 

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