Catering to First-Time Buyers

New gun owners need education and guidance to buy the right firearm and training to use it properly.

Catering to First-Time Buyers

Never before has the industry seen such a high number of first-time gun buyers, and many retailers don’t have a strategy for dealing with them in a way that meets their varied needs. Obviously, that can be a problem.

According to the National Shooting Sports Foundation, nearly 14 million Americans bought a firearm for the first time in the past two years — 8.4 million in 2020 and another 5.4 million in 2021. No matter why those people chose to do so, that’s a very...

Please login or register to view Tactical Retailer articles. It's free, fast and easy!


Comments on this site are submitted by users and are not endorsed by nor do they reflect the views or opinions of COLE Publishing, Inc. Comments are moderated before being posted.