Tactical Retailer Articles

Give your patrons a fighting chance with the very best in red-dot and reflex sights.

These hot new competition pistols provide an edge when the clock is ticking.

Swapping out a buffer tube is a quick fix to several potential AR problems, and you can do it in a snap at the counter.

Tactical Retailer interviewed Justin Fox, president and founder of Viktos, to get his thoughts on tactical gear and the firearms industry as a whole.

Some departments are beginning to integrate this new geolocation system into their emergency services.

This no-frills shotgun does everything your customers will need at a bargain price, and it takes full advantage of the current lever-action trend.

If you haven’t taken advantage of the NSSF’s First Shots program, there’s no better time to start than right now.

Here are four reasons why you may lose customers and what you can do about it.

Interest in relics and curios — not your average used guns — is on the rise. How do you cash in on these vintage firearms?

There are many myths surrounding the use of a shotgun for home and personal defense, perhaps the most common being that you “don’t need to aim a shotgun — just point the muzzle in the direction of the threat and pull the trigger.”

Should your shop invest in dry-fire training aids to let customers see how a handgun fits their shooting style?

Selling to the new or uninitiated non-gun owner is all about reframing the narrative they might already have in their heads.