Industry

One company that has steadfastly stuck to the "premium" pricing model has been LWRC, known for its rugged, high-end piston guns and 6.8 shorties. In hopes of getting more inventory into stores, the company has launched a new incentive program that earns qualified dealers some free irons.

American Tactical has introduced a new line of complete rifles built using the company’s reinforced polymer Omni Hybrid Lower Receiver and its brand-new counterpart, the Omni Hybrid Upper Receiver. And torture tests prove the plastic gun can take a beating.

American Tactical has introduced a new line of complete rifles built using the company’s reinforced polymer Omni Hybrid Lower Receiver and its brand-new counterpart, the Omni Hybrid Upper Receiver. And torture tests prove the plastic gun can take a beating.

Recognizing the trend in more shooters taking their handgun skills to the competition range, Smith & Wesson has just revealed its new M&P Competition Optics Ready handgun from the company's Performance Center shop.

The Alabama Department of Public Safety has selected the new Model 1301 Tactical from Beretta as the agency’s primary semiautomatic shotgun. The state’s DPS has placed an order for 657 Model 1301 Tacticals.

Tactical retailers should expect a new boom in camo sales as the Army switches to its new pattern.

Tactical retailers should expect a new boom in camo sales as the Army switches to its new pattern.

Utah-based suppressor manufacturer works to change how shooters think of “cans.”

Take an exclusive look at the hottest product intros in the tactical market before they're introduced at SHOT show.

Mission First Tactical — makers of the popular BattleLink Minimalist stock — has just hired on Ken Jefferies & Associates to represent the Pennsylvania-based company in the Northeast states and the so-called TOLA region of Texas, Oklahoma, Louisiana and Arkansas.

CT's Kent Thomas: "We had a helluvalotta fun over the past 3 years and will miss the dust in our teeth, 2am granola bar hording and the glow of your lightsticks."

The new "Condition Crimson" ads feature images of "normal citizens" that represent the core of the Crimson Trace customer base, including a "Tiger Mom," an "Empty Nester," an "AR Guy" and a "Core Customer."

According to Remington spokesperson Jessica Kallam, the company believes the change "improves service to the independent retailer."

The company says slowing sales in "modern sporting rifles" accounted for 87 percent of the nearly $40 million first quarter earnings decline.

In reaction to continued market slump, major outdoor group cuts jobs for second time this year.

The leading industry lobby group for the firearms industry recently asked its members to send in their data on a federal government initiative some say is targeting banks who do business with ammunition and firearms retailers.

It's a tight market out there for AK47-style rifles, and Shooting Sports Retailer just obtained information on where dealers and retailers can get their hands on the limited supply still in the U.S.