9 Sins of Advertising

Are you advertising as effectively as you could be? Learn how to avoid these advertising blunders.

9 Sins of Advertising

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“Advertising must generate more in business profit than it costs,” says Tom Egelhoff, president of Eagle Marketing and author of How To Market, Advertise & Promote Your Business Or Service In A Small Town

If that’s not happening, something is wrong with your advertising strategy. Egelhoff identifies nine ways you’re screwing up your advertising plan, and top strategies to help you avoid those advertising errors. 

1. Track your advertising

“Don’t throw out...

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